The Company

At Seed, our mission is to make sustainable, simplistic toys and materials that encourage independence, imagination and a love for unplugged play. Having real experiences and Connecting with real materials is essential for childhood development. Engaging the head, heart and hands is our goal. 

We are an earth conscious company with hope that our natural toys and materials will be a bridge between children and nature. Our vision is to encourage our children to appreciate and care for the Earth while cultivating a respect for both humankind and our planet. 

Play isn’t about passing the time and keeping children busy it’s about holistic development and forming a child’s personality.

“We are never more fully alive, more completely ourselves, or more deeply engrossed in anything than when we are playing.”      -Charles Schaefer.

At Seed we have a deep respect for play and revere the creativity and concentration of a young child. We believe play should be filled with joy and it should bring out new passion in the child. Play needs to be brought back to the basics and simplified. With our minimalistic designs we leave the creativity in the hands of the child. We believe toys should be simple and imagination should be endless. Knowing that children are sensorial learns, we

Strive to bring beauty to the ordinary. Every object that your child comes in contact with is carefully designed to bring about feelings of peace, joy and discovery.



We are Inspired and guided by the principals of Montessori and Waldorf education along with a deep love for loose parts, process over the product and of course going outside, being inspired by nature.